No advertising opportunity in the Roanoke Valley can match the investment at WFIR!

WFIR listeners are FOCUSED on their favorite news and talk shows-and they're focused on your message when you advertise with the Roanoke Valley's local news and weather station.

Our listeners are emotional about their favorite radio station. They are successful and engaged in their local community, and your business WINS BIG when you line up with America's biggest talk radio stars!

Look at the kind of audience you invite into your business:

• WFIR listeners are 49% above the market average in household incomes of $75,000
• Our audience is 157% above the market average for incomes over $150,000
• Almost 75% of WFIR listeners own their own home and 84% are married
• WFIR listeners are 67% more likely to have post-graduate education.

So... which great WFIR program do you want to be a part of?!

Pick from local news and weather and breaking FOX News reports during the Roanoke Valley's Morning News.

Try compelling talk shows like Rush Limbaugh and Sean Hannity. We have entertaining analysts like Neal Boortz and Laura Ingraham. Or how about targeted programs like "In the Garden" with Andre Viette or the computer pro Kim Komando?

For information, e-mail General Sales Manager Anne Booze anne@wfir960.com or call Anne at 540-345-1511.